John Manley
STRATEGIC PLANNER
Over his 20 years of experience, Manley has cultivated an understanding of the dark arts behind strategic planning at notable shops, including Martin, Ogilvy, DDB, Geometry, and Starcom. He has honed methods of finding the hidden truth behind why people buy into brands in their thoughts, emotions, and actions.
Manley has been fortunate to help position brands and products for Google, General Mills, BP, Coca-Cola, Procter & Gamble, and Kimberly-Clark. He has helped launch major marketing platforms for McDonald’s, State Farm, Alfa Romeo, Miller Lite, Jim Beam, Nike, Pizza Hut, and Gillette. Some of this work even won awards, bringing home Lions, Effies, Clios, and Chiats.